ID Connections

figure3 wins top honours in Chain Store Age’s 31st annual Retail Store of the Year design competition

Published by Candis Green, March 27, 2013.

figure3 took the top honour at this year’s Retail Store of the Year design competition. Their creation –Simons in the West Edmonton Mall – is a cleverly designed brand experience for the department store chain. From remote controlled "capsule" fitting rooms that descend from the ceiling to valet styled rooms equipped with tablets showcasing the look-of-the-week, “touch-points” for engagement are paramount to figure3’s winning concept for the 115,000-square-foot playground . In addition to the top honour, figure3 took home three additional awards this year.

Other notable winners include Burdifilek, Watt International and Shikatani Lacroix Design. For a full list of the winning projects, please click here.

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