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    Grohe Canada: The importance of design in the revival of a brand (1 non-IDCEC hour)

    Complimentary seminar for IDC members!

    Grohe Canada is pleased to host Paul Flowers in Toronto to speak to fellow designers on the following topics:

    • Grohe design philosophy – the road to success
    • Inspirations for Grohe designs
    • Benefits of an in-house design team
    • Emerging trends – which will stay, which will disappear


    Paul Flowers

    Paul Flowers, global senior vice president design at Grohe, an international manufacturer of premium sanitary fixtures, took leadership of the design department in 2005. Surround by a team of talented designers, Paul Flowers revamped the brand and allowed sales to soar. Along the way, in 2011, the team was honoured with the highest accolade in the field of product design - the red dot “Design Team of the Year 2011/2012”. The Grohe design team has won over 50 awards bestowed by design organizations around the world.

    LocationFour Seasons Hotel, 60 Yorkville Avenue, Toronto, ON M4W 0A4 (Map)
    Date & Time

    Monday, June 16, 2014
    4 to 6:30 p.m.

    Hors d’oeuvres and refreshments will be served.

    Draw prizes and gift bags for all attendees.

    RSVP by Thursday, June 12, 2014.

    Time in 1402948800
    RegisterPlease RSVP to
    ContactMaria Bosco
    CEU1 non-IDCEC hour
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