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    IDC Tour: The Metrick System Toronto studio (1 CEU)


    The ARDIO award- winning design of this 5,800 square-foot warehouse space needed to articulate The Metrick System's creative brand as an advertising and digital agency. The space was built to accommodate open desk staff areas, meeting/kitchen lobby and the company's film production and sound recording needs. Vintage 1960's Airstream trailers were purchased off the internet, shipped to the site, retrofitted and included in the space for visual and sound separation in three key areas. The space was designed to be as flexible as a movie studio where the props, tables, chairs and trailers all appear as if they can be picked up and moved. The high-polished aluminum shells of the Airstreams are reminiscent of movie star trailers and enhance the film imagery, paying homage to old Hollywood. The Airstream trailer has become an icon of the company and is now included in the logo and marketing material. The most frequently asked question when a new client comes to visit the office is "Can I rent desk space"?

    Cheryl Krismer, Partner, Crayon Design

    Cheryl founded Crayon Design in 1985, a boutique interior design firm, with an emphasis on creating, not just specifying. The intent of the firm is to be collaborative within the office as well as with the craftspeople they work with. Crayon Design was chosen as a name to remove the focus from the individual and allow the firm to be a team. The name plays off the most primary of drawing instruments, where the creative is allowed free rein.

    This award-winning firm has been featured in Canadian trade and commercial publications, including Azure Magazine, Canadian Interiors, Contract Interiors, Design (England), Chatelaine Magazine and Canadian House and Home.



    LocationMetrick Toronto Studio, 100 Miranda Ave, Toronto, Ontario, M6B 3W7 (Map)
    Date & Time

    Tuesday, February 12, 2013
    Registration deadline: February 4, 2013

    Registration: 5: 15 - 5:30 p.m.

    Tour: 5:30 - 7 p.m.

    Time in 1360726200
    FeesRegistered Members: $40.00
    Intern/Student Members: $30.00
    Non-Members: $60.00
    RegisterPlease click here to register.
    ContactCandis Green
    CEU1 CEU
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